Brand Mashup

FALL 2017

GRAPHIC DESIGN.

From Gucci’s iconic double G’s to Coca Colas red wave, logos are an instantaneous connection to a certain brand and aesthetic. In mere milliseconds of looking at a certain brand’s logo, our brains are able to connect and recollect instantly. But I would like to take it one step further and remix and redesign the logos that we see each and every day. Taking fashion’s most iconic logos, I will place together the high and lower end brands together to create satirical graphic designs that question the value of names and brands, while challenging my skills as a designer.